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Golf Pride

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Golf Pride GripsAbout Golf Pride Golf Grips
For over six decades, Golf Pride has been the global leader in golf grip innovation and technology, from the invention of the slip-on grip to groundbreaking advancements in cord with our new Brushed Cotton Technology (BCT) to the introduction of the hybrid category of grips. Golf Pride has laid claim to more major wins than any other grip company.

Golf Pride was founded in 1949 by the resourceful Thomas L. Fawick, an industrialist and inventor from Cleveland, Ohio, who also happened to be a golf enthusiast. Early on the trade name "Golf Pride" was chosen, inspired by the name of a popular motor oil of the time, "Gulf Pride." In the early years popularity of Golf Pride grips grew steadily. Not only did the new rubber grip provide improved feel and durability, but also offered other helpful benefits. It was lighter in weight than traditional leather grips, absorbed shock more effectively, and provided a more positive, high-traction gripping surface.

The big breakthrough came in 1953, with the introduction of the first "slip-on" grip. The impact of the slip-on grip on Golf Pride was significant and lasting, but it was no less profound on golf club manufacturers. Convenience of the new slip-on grip immediately changed the lead-time and economics in manufacturing golf clubs. It also made grip replacement a staple service in golf shops, as a quick and inexpensive way for golfers to update their equipment.

Today, Golf Pride boasts 80 percent usage at virtually every level of major, professional, and amateur competition; and you'll find grips made by Golf Pride on nearly every new club sold today.

Simply put, Golf Pride is the number one OEM grip in golf!

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