Monthly Archives: October 2024
- October 21, 2024
When you purchase a titanium driver, stainless steel fairway wood or hybrid today, you expect that head to be black with an accent color on it. But that was not always the case. Prior to 2007, metal woods (drivers, fairway woods and hybrids) were all painted on the crown and leaving the face and sole natural silver. Today, low cost alloy clubs are still made that way.
What is a PVD Finish?
That lustrous black appearance mentioned is called a Physical Vapor Deposition (PVD) coating. This a process that involves the “deposition” or buildup of titanium carbon nitride under low vacuum conditions leaving a thin film of material onto the surface of the metal. The PVD coating provides not only a hard and wear-resistant layer on the surface, but a luxurious, non-glare finish too.
